Burberry (Burberry). Was born in the United Kingdom Burberry grid by virtue of its iconic designs and double-breasted coat hit throughout the world, has experienced nearly 50 years of ups and downs still survive and even to cutting-edge design is now leading the fashion trend . Yet, this old fashion companies have had had "trouble", has also been precarious. It is a big turn over and write some industry anecdotes. In 1865, the British tomas Bao Li founded his own name fabrics business, headquartered in the southern county of Hampshire. Old burberry bag was founded at the beginning and the textile mills in the cooperative development of a new type of waterproof fabric. This has been widely used in gabardine coarse peasant clothes, so that they rain from the perennial troubles to 1891, the old burberry bag in London, opened the first store, he found the magic fabric broader market. Po-li chin good situation will soon be gabardine coarse as sportswear, ski wear of choice for fabric, explorers of the equipment where it is unavoidable after the outbreak of World War I, Burberry has become the uniform manufacturer. Their coat and cape to help British soldiers survived the trenches of the cold and damp, we are now familiar with the "Burberry box" was originally just a lining fabric, and now heard on the street know that Lane than they are just hidden in the just below the surface of the foil. Until the last century, 60's, burberry bag checkered officially come to the fore. It's popularity makes unexpected appeared in many popular films, including "Tiffany's breakfast" and "Kramer vs. Kramer," Burberry thus became the world's top fashion brands Unfortunately, good times not long, a Chen same business model, the slightest non-innovative products for Burberry in the next 30 years, mediocre performance in 1997, the arrival of an American chief executive of Burberry stopped the trend of retreat to save the tide. Her name is Rosemary Libulawo. This industry is quite a strong woman so famous hanging aged; carry on the burberry bag perk up again in her first extensive recruitment of talented people worldwide. Then she was up and down foot effort in the product, the product is the brand's life, there is no good product, the brand also existed in name only. Looking at Burberry along the way, the masculine has been too inconsistent with the immediate needs in the area fashionable. Therefore, designing women's series has become a top priority in order to let more people know the original Burberry also has a wealth of feminine products, Rosemary increased marketing efforts, and for a trendy product, an important means of marketing is to visually display images. In this way, Rosemary, and Fabian Baron, David Freeman,Tarantino and other famous photographers of the cooperation is the implementation of the concept of the first set of specific methods windbreaker series, in California's Santa Barbara shooting, Kate Moss and Sitelatai Nat to join the Scottish-style garden style makes this group of photos drew the public's favor Rosemary radical reform was finally achieved in the next few years great effective. burberry bag now has 150 stores around the world, Burberry trench coat from the grid has also been extended to all levels: small accessories, household items, children's clothing, and even dogs fashion. Burberry, the old brand re-flash the Guanghua,

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